Has Ratan Tata shifted the goalposts for every carmaker in the world?Last week the 70-year-old chief of India's giant Tata Group dramatically proved the naysayers wrong when he pulled the covers off the Nano - the $3200 car that could change the shape of the global vehicle industry.
The 3m-long Tata Nano is a looker - and it will be the world's cheapest car when it hits the market around October. The Tatas have shaved costs in innumerable ways and in the process they've pulled off an engineering coup that has astounded the car industry.
"It's a full-fledged car and not just an excuse for one. Though it's the cheapest car in the world you wouldn't be embarrassed to be seen in it," says Hormazd Sorabjee, editor of Autocar India, adding the caveat he has yet to take a test spin in it.
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